SPEC.WRITING / 01
Thinking out loud about AI, growth, and building.
Long-form posts on what I'm actually doing in production: agentic systems, growth experiments, indie-maker mechanics, and what these shifts mean for product work. Published when the work compels it, not on a schedule.
FEATURED · 2
The two pieces I'd point someone at first.
POST.01 · FEATURED 26 MAY 2026
I Built an AI Version of My Site to See If I Can Increase AI Citations
At a Budapest meetup I heard about $1,000-a-month AI-optimised sites. So I built my own to grow StillMind, plus the harness to prove whether it earns AI citations.
READ → POST.02 · FEATURED 25 MAY 2026
Spec-Driven Development: Let the AI Obsess Over the Code
Spec-driven development is the next way to build with AI: obsess over a detailed spec, then let the agent build against it. How it works, and what it costs.
READ →ALL POSTS · 7
Everything I've published.
- 26 MAY 2026 ANSWER ENGINE OPTIMIZATION I Built an AI Version of My Site to See If I Can Increase AI Citations 7 MIN READ →
- 25 MAY 2026 SPEC-DRIVEN DEVELOPMENT Spec-Driven Development: Let the AI Obsess Over the Code 8 MIN READ →
- 25 FEB 2026 AI WORKFLOW AUTOMATION Two Talks That Rewired How I Think About AI 12 MIN READ →
- 24 FEB 2026 AI WORKFLOW AUTOMATION I Built an AI System That Compounds. Here's What Happened to My App Store Rankings. 8 MIN READ →
- 11 JAN 2026 BUILDING IN PUBLIC I Killed Every Successful Project I Built - Here's Why I Won't Do It Again 6 MIN READ →
- 15 SEPT 2025 BUILDING IN PUBLIC How we built a meditation app between diaper changes and family birthdays 12 MIN READ →
- 18 JUN 2025 PRODUCTIVITY The 10-Minute Habit Reset 8 MIN READ →
NEWSLETTER · OPTIONAL
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